The movie made a lot of money because it was what's called "a repeater". Young people, especially, went back to the movie theatres over and over to see what was then a new thing; a high-quality comic book on the big screen.
Perhaps due to my age at the time, sixteen, I saw Star Wars, enjoyed it, and did not rush back to see it again. Once was enough, there were other movies to see and I was interested in many other things.
In September of 1977 I became friends with a guy at my high school who was a huge fan of the film. He was a couple of years younger. It was through a school club that we first met. Two or three weeks later Star Wars reappeared in Barrie, Ontario, this time at one of the exciting Bayfield Mall's two screens, and my fan friend and I, with colourful umbrellas in hand, trotted off one rainy night to see again the silver screen's smash hit of '77.
I saw Star Wars two times that year: First, in July at the "Imperial 2" in beautiful downtown Barrie; then it was a tinny movie house in stunning uptown Barrie.
My favourite film in 1977 was Annie Hall. I saw it once.