Wednesday, February 1, 2017

Graphic Design: "The Vinegar Syndrome" Logo



"Vinegar Syndrome" is a term used to describe the smell of decaying photographic film. As the cellulose triacetate degrades it emits acetic acid, which just happens to be a prime ingredient in vinegar; hence the name "vinegar syndrome".

Back in 2006 I decided to use that term for a series of film and television reviews. Immediately I wrote two: The first was for an old film, The Poseidon Adventure (1972), and the other for a then new one, End of the Line (2006). Soon I will put these up on this blog, and hopefully I will write up a few more. (More are on file.)

It's not as though I don't have any opinions. To complement my opinions I designed and rendered a logo, one which would mimic decaying film emulsion.

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